Seamless integration, clear data insights, intelligent decisions
In the face of shrinking budgets and escalating demands for growth, today’s B2B marketing and sales teams need robust solutions that can bridge the gap between cost constraints and measurable return on investment.
Smart Engine is a sophisticated platform designed to enhance your measurement and reporting intelligence, ensuring that your marketing investment delivers measurable growth.
Actionable intelligence
Smart Engine transforms the landscape of data management by integrating advertising platforms, analytics systems, CRM, ABM and marketing automation platforms into a singular “data clean room” into an integrated dashboard and removing data silos. Our Smart Engine dashboard provides rich insights into campaign performance, content performance, account engagement, and buyer intent. The result? Precise prioritisation of in-market accounts and tailored content strategies that resonate with your target audience, driving engagement and conversion.
Measure the impact
We recognise the urgency of demonstrating tangible results for sales and marketing campaigns. Smart Engine changes how you measure marketing impact, delivering a unified view across all your revenue operations sources. The struggle to measure ABM and Demand-Based Marketing programmes compounds the problem. Unlocking this intelligence through Smart Engine helps your business align marketing strategies with revenue-driven metrics helping you prioritise your target accounts.
Single view of performance
Our tailored, data-driven approach transforms complex marketing data into strategic opportunities. By integrating fragmented data sources into actionable insights, Smart Engine empowers your business to confidently measure your campaigns with accurate, account-consolidated data for more reliable results in an easy-to-use reporting dashboard. This integrated view of your business performance is pivotal in making informed decisions that are not just data-driven but growth-focused.
