Technology investments and the purchase of IT products, services and discrete solutions are rarely the key focus here. Instead, customers are focused on outcomes – specifically the strategies and investments that will take their business forward.
These projects are often delivered by multiple vendors and service providers, working in collaboration. Major contracts are increasingly procured by multi-vendor ecosystems, managed by the client team or via a Service Integration and Management (SIAM) partner – effectively the lead supplier partner.
All this requires technology businesses to look beyond engaging at a transactional level to becoming strategically aligned commercially, and right across the customer engagement and buying journey.
This is where Gilroy fits in. With over 30 years’ experience of working with many industry-leading IT and telco businesses – from hardware vendors to SaaS businesses; from global systems integrators to hyperscalers, we have an unmatched deep and broad perspective of the tech and telco market.
Gilroy understands the trends, the priorities and the preferences that drive how large to very large private and public sector organisations plan, procure, manage and measure their major technology investments.
